Votre site web est-il considéré comme du spam ?

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Votre site web est-il considéré comme du spam ?

Messagede Yatooweb » Mer 15 Avr 2009 19:06

Vous avez du mal à référencer votre site web sur les moteurs de recherche ? Il est peut être "tout simplement" considéré comme du spam...

Site web considéré comme du spam = "Spammy website"

1/ Les facteurs qui peuvent faire de votre nom de domaine un semblant de spam.
Les noms de domaines des sites dit spammy sont souvent trés longs et composés de mots clés concurrentiels séparés par des traits d'union "-".
Les propriétaires de ces noms de domaines en possèdent généralement une liste impressionnante. Mais comment les moteurs de recherche pourraient-ils connaître les différents noms de domaines appartenant à un même propriétaire ? Souvenez-vous... cela remonte au mois de mai 2006 "Ce que Google sait sur votre nom de domaine...". Google est devenu registrar et à accès aux APIs d'autres registrars ce qui lui permet donc de consulter les informations liées à un nom de domaine.
Les noms de domaine de sites spammy possèdent généralement l'extension la moins chère. Ils sont souvent récent et leur période d'enregistrement est courte.

2/ Votre contenu est-il semblable à celui d'un site spammy
Le contenu de ces sites est composé de nombreuses pubs (hé oui le but c'est bien de gagner de l'argent :twisted:) et d'une tripoté de mots clés glissés dans un contenu "pauvre".
Ces sites sont basés généralement sur du duplicate content (contenu copié ou contenu gratuit, rss...) et ne contiennent pas de page de contact.
Ils possèdent généralement de nombreux liens pointant vers d'autres sites du même genre

3/ Les mauvaises techniques...
Ils utilisent également des techniques de référencement douteuses... des redirections javascript ou metafresh, du texte caché, cloaking...
Le cloaking - qu'on pourrait traduire par masquage, camouflage ou cachotterie - est une technique utilisée par certains sites web pour présenter une version spécifique ("cloakée") d'une page web à certains de leurs visiteurs préalablement identifiés. Ainsi, à une même adresse, deux internautes pourront voir des pages complètement différentes.

http://www.actulab.com/cloaking.php

Que peut-on faire ?
Eviter les noms de domaine trop long
Acheter un nom de domaine sur une durée plus longue
Eviter les pubs trop nombreuses
Eviter le trop grand nombre de mots clés
Rédiger du contenu de qualité
Eviter les mauvaises techniques de référencement

Inspiré de l'article: Does your website look like spam to search engines?
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Re: Votre site web est-il considéré comme du spam ?

Messagede david96 » Mer 15 Avr 2009 22:32

Respect, je ne pensais pas que le trait d'union pouvait porter à suspicion de fraude pour le référencement...

Excellent billet, merci ! :)
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Re: Votre site web est-il considéré comme du spam ?

Messagede queeny » Mer 15 Avr 2009 22:33

Bonjour,
Merci pour ces rappels
Faire un site pour les internautes et non (uniquement) pour les moteurs :wink:
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Re: Votre site web est-il considéré comme du spam ?

Messagede Tommyknocker » Mar 7 Juil 2009 21:43

Tout à fait d'accord et c'est d'ailleurs en cela que l'algorithme de Google tend à se rapprocher de plus en plus du comportement humain...

Super article Julien ;)
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canadian health care mall

Messagede Knognilaguill » Ven 3 Fév 2012 22:37

Hi guys!


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Knognilaguill
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Re: Votre site web est-il considéré comme du spam ?

Messagede Tommyknocker » Sam 4 Fév 2012 00:48

En parlant de spam, faudrait penser à virer celui ci :(
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Re: Votre site web est-il considéré comme du spam ?

Messagede queeny » Sam 4 Fév 2012 01:03

Oui, juste le contenu, pas les photos :D
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Re: Votre site web est-il considéré comme du spam ?

Messagede Tommyknocker » Sam 4 Fév 2012 02:07

Lol, j'avoue que le tatoo est plutot sympa :mrgreen:
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